Vic Morgenstein is a director of softcore porn films. Through a string of cheap movies, Vic has built a comfortable life, but not a great reputation. Everywhere he goes they recognize his face from the DVDs and show the women their breasts in greeting. As long as the money comes in, however, he accepts his total lack of decency. When he sees a low budget arthouse film at a film festival, he wants to realize a new dream: to produce and realize respectable indie films. However, Vic has no taste and vision at all.