Tournée Générale plot
Experience expert Jean Blaute takes layman Ray Cokes through beer country Belgium in a Volkswagen bus and they explore the beer landscape and beer culture. Along the way, they stop regularly to be introduced to various facets of the rich Belgian beer culture. Jean and Ray soon realize that beer is an often underestimated product. Not only the extensive taste palette but also the specific brewing process is much more complex than is generally believed. With the experience gained, Blaute and Cokes brew their own beer in each series.