Bathtubs over Broadway plot
"A toe-tapping new documentary"
Steve Young, long the ghostwriter of David Letterman's jokes on his Late Show, developed a delightful obsession for what he calls a hidden, mysterious world of show business: the industrial musicals that companies like McDonald's, Ford, and Xerox used in the 1960s. and seventy made 'for internal use only'. Professional musicals about copiers, air conditioners and new generations of toilets, for the greater honor and glory of the product. Young delves into history, tracks down composers and singers, and discovers treasures that have been lost in attics and cellars.