One Man and His Shoes plot
"The untold story of the world's most iconic sneaker."
Documentary about the unprecedentedly popular Air Jordan sneaker, which was released in 1984. A shoe that acquired great social and cultural significance and achieved billions in sales thanks to a brilliant marketing strategy. One Man and His Shoes tells the story of the Air Jordan brand from a historical and societal perspective and shows the impact it has on popular culture worldwide. A journey through recent American history in relation to sports, ethnicity, politics and entrepreneurship.
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